What can you answer to your client when you try to explain that your code is semantic, crossbrowser and…accessible and your client asks you “Good for you you’re coding accessible websites, but do you actually know any blind user?” Meaning, why should someone care about how you code a site as long as table-based code is still ok and cheap?
Well…you may remain speechless. Cause I really don’t know any blind person nor a person using assistive technology altough I do know people that need to increase the font-size or lower the screen resolution to be able to read better. But even if I did not “see” one that should not mean they don’t exist – but how can this be proved?
Since assistive technologies do not leave traces, maybe a solution is to see who’s clicking the a+ a++ buttons. This surely will leave some trace, right?
So we started an experiment: we wrote a script counting the number of clicks performed on the a+ a++ buttons (I know it’s not very scientific – anyone can click – but we’re counting on the fact that our users do not know about the experiment and that at least a small percentage of the clicks will be genuine). Every click is counted and written in a file. We compare it to the Google Analytics stats and hope to obtain some information about this aspect of the sites.
After a month of comparing both methods we saw that the a+/ a++ navigation was clicked on a daily basis (even though one site was selling Christmas decorations !!! ) and most of the time a++ was the star ! Between 5% and 8% of the visitors were clicking these links and that is more than the number of clicks on “about” or “contact” links.
Now, the question that started this article remains – what is the best answer for the client asking “Good for you you’re coding accessible websites, but do you actually know any blind user?”